Hunger, malnutrition and lack of access to quality food still leading causes of death worldwide. Yet we produce enough food to feed 10 billion people. Reasons for this can be found in food loss and waste, lack of fair distribution and the overabundance of processed foods. Not only is our food production not able to feed the people on our planet, but the production system itself has an enormous negative environmental impact.
How can we remind people of the stocking, transporting and packaging cost of eating a tomato in January?
How do we make sure that a sustainable food production and distribution system would not be only for the richest?